Projects
Promoting Colorectal Cancer Screening Among Members of Internet Health Communities
2009-2012
National Institutes of Health: 5KL2RR024149-05
PI: Kevin Hwang
Co-Investigators: Amber Trickey, Amanda Graham, Eric Thomas, Richard Street, Sally Vernon
Project Description
The purpose of this project is to develop and pilot test an online intervention to encourage at-risk members of two large Internet health communities to pursue colorectal cancer (CRC) screening in their local healthcare settings. Notable features include the potential to save lives by enhancing the adoption of CRC screening, efficiency and scalability of the intervention, and exploration of Internet health communities as a new frontier for community-based clinical research. The specific aims are to (1) conduct formative studies among the intended study population to understand their behaviors, attitudes, and barriers relevant to CRC screening, (2) develop the online CRC screening intervention with variations in intensity, and (3) conduct a pilot randomized trial in preparation for a definitive randomized trial.
Progress and Outcomes
The survey (Aim 1) was presented at the 2011 Society of Behavioral Medicine. The intervention has been developed (Aim 2). The pilot randomized trial (Aim 3) is under review by the IRB.
Relevant Publications
- Hwang KO, Trickey AW, Graham AL, Thomas EJ, Street RL, Vernon SW. Feasibility and acceptability of promoting colorectal cancer screening in an online community through narratives. Society of Behavioral Medicine 32nd Annual Meeting, April 29, 2011; Washington, DC.


